To address this challenge, construction companies and industry leaders need to recognize the importance of repositioning themselves as employers of choice for the new generation: Gen Z. By embracing new approaches, leveraging technology, and highlighting the industry's opportunities, the construction sector can tap into the potential of this diverse and dynamic generation.
Canada in focus: Gen Z want a challenging career, but also value their wellbeing
In the realm of professional growth, the needs of the emerging generation have taken center stage in Canada. With an unwavering ambition for challenging careers and a strong commitment to personal wellbeing, this generation is reshaping the landscape of the future workforce in the construction industry and are setting new standards for career aspirations.
The BDO Global construction research in Canada spans 67 corporate respondents and 50 Gen Z respondents. Here are some of the key findings the report revealed.