2024 Media libraries
- All files for 2024 should be saved in one of these subfolders
- Save all files using Cat's file naming system
Standard File Naming Convention
Code_Date_Category_Name-of-project
- Examples:
- AG_02Mar24_Insight_Farming-in-Canada
- CC_12Mar24_Desktop_Happy-holidays
This includes images used in widgets, backgrounds, hero images, etc.
Naming Codes
Codes:
As a quick reference, folders include codes as part of the file name
Services
- Audit & Assurance (AS)
- BDO Law (LAW)
- Business Services & Outsourcing (BSO)
- Financial Advisory Services (FAS)
- Management Consulting (MC)
- Tax (TAX)
- BDO Digital* (TECH)
Industries
- Agriculture (AG)
- Consumer Business (CB)
- Energy and Natural Resources (ENR)
- Financial Services (FS)
- Manufacturing (MD)
- Not-for-profit (NPO)
- Private Equity (PE)
- Professional Services (PRO)
- Public sector (PS)
- Real Estate and Construction (REC)
- Technology, Media, Telecommunications (TMT)
Solutions
- ESG (ESG)
- Government of Canada (GOC)
- Indigenous Communities and Organizations (ICO)
Regional
- Central (CENTRAL)
- East (EAST)
- West (WEST)
- GTA (GTA)
Marketing (MKTG)
Human Resources (HR)
Corporate Communications (CC)
Categories:
These are the main categories, but customize or add to the list as needed
- Ad
- Campaign page (CP)
- Case Study (CS)
- Concept
- Deal
- Desktop Wallpaper (DESKTOP)
- Digital Hallway (DH)
- Event
- Guide
- Infographic
- Insight
- Paid Ad (PAID)
- Presentation (PPT)
- Sell Sheet (SS)
- Social
- Squeeze Page (SP)
- Video
- Web
- Webinar