New channels. Bigger opportunities.
In the world of media and entertainment, digital disruption has rapidly become the norm. Consumers and businesses are increasingly operating via mobile and online. Virtual and augmented reality projects are quickly progressing every day. And as digital content continues to become even more prevalent in advertising, companies are competing to effectively target segmented audiences. This micro-segmentation is driving demand for both live and original content, data analytics, and highly specific and curated native advertising. The industry is also experiencing high M&A activity, driven by the need to achieve greater market knowledge and skills. For media and entertainment providers, gaining new streams of revenue and retaining talent are top priorities.
At BDO, we regularly work with ambitious, mid-market companies across a wide range of media and entertainment sub-sectors. Our clients, which include both Canadian and international organizations, range from fast growth, owner-managed and private equity backed businesses to large public companies. BDO’s Media and Entertainment professionals offer a high level of understanding and specialization, working with clients to ensure their business can thrive in today’s fast-changing environment. We understand the issues facing the industry – and how to navigate them. With extensive experience across all life cycle segments, we help our clients position themselves for success.